Where to Check the Canton Fair Exhibitor List?

Overseas buyers checking Canton Fair exhibitors do not need to rely on third-party compiled Excel lists. The official Canton Fair website already provides an "Exhibitors + Products" search portal, allowing searches by product, exhibitor, or booth. Currently, the official buyer pages cover 13 major sectors and 54 exhibition areas. For buyers with genuine procurement tasks, it is recommended not to chase a complete list of tens of thousands of companies, but rather to pre-screen a batch of target exhibitors worth communicating with on-site based on your purchased products.

How to Search for Exhibitors on the Official Canton Fair Website?

The most direct method is to visit the official Canton Fair website and search in the Exhibitors + Products area.

The official system supports finding products and suppliers based on keywords. Official operation guides released previously by the Canton Fair also clearly provide search methods based on three conditions: Product, Exhibitor, and Booth, meaning you can search for information by product name, company name, or booth number respectively.

If a buyer already knows the English name of a certain company, they can search for the enterprise directly.

If the supplier has not been determined yet, it is more suitable to input product keywords, such as machinery, sanitary ware, lighting, hardware, etc., and then review the relevant exhibitors and products.

If the supplier has sent the booth number in advance, you can locate them directly using the booth information.

Why It Is Not Recommended to Look Only for a "Complete Exhibitor List"?

Many overseas buyers attending the Canton Fair for the first time will first ask if they can get a complete list of participating exhibitors.

From a procurement perspective, the actual value of a complete list is not as high as imagined. The number of participating enterprises at the Canton Fair is huge, and even if you get all the company names, it is difficult to evaluate them one by one within a limited few days.

The truly effective method is to screen in reverse starting from your own procurement needs.

For example, if a buyer needs to procure industrial equipment, they can first search by equipment name, application, or industry keywords, and then divide the relevant exhibitors into three categories: priority, alternative, and on-site review.

The same applies to building material procurement. Instead of getting a large number of company names, it is better to clarify in advance whether you need ceramic tiles, sanitary ware, doors and windows, hardware, or furniture, and then look for truly relevant exhibitors.

The target list formed in this way may only have 20 to 30 companies, but on-site procurement efficiency is usually much higher than wandering around randomly with hundreds of companies.

Can the Official App Be Used to Check Suppliers?

Yes.

The official Canton Fair APP provides supplier and product query functions, allowing you to find participating enterprises and products by industry classification and keywords. Official introductions also show that the APP includes functions such as product short videos, electronic catalogs, itinerary planning, instant messaging, and electronic business card exchange.

For buyers preparing for on-site procurement, the value of the APP is not just "checking the list."

Buyers can save interested products and suppliers in advance, and then plan their routes based on their attendance time. After arriving at the exhibition hall, there is no need to completely rely on paper maps or temporary searches.

How to Build Your Own Canton Fair Supplier List?

Easysail recommends that buyers do not just record company names, but instead build an exhibitor spreadsheet that can actually be used for procurement decisions.

You can record:

• Company and booth information

• Main products

• Target product models or pictures

• Whether it is worth focusing on communication on-site

• Specifications and quantities that need to be inquired about

• Whether factory visits are planned after the exhibition

If you have already received a reply from the supplier, you can also record the contact person and agreed-upon time in advance.

After entering the Canton Fair this way, you are not just "going to see what is there," but carrying procurement tasks to verify a batch of candidate suppliers while reserving some time to find new choices.

Does Finding a Company in the Exhibitor List Mean the Supplier Is Reliable?

No.

Appearing in the official Canton Fair exhibitor query system proves that this company falls within the scope of the corresponding exhibition's participation information, but this does not mean it is necessarily suitable for your order, nor can it replace pre-procurement supplier verification.

Especially for large-amount orders, mechanical equipment, customized products, or project procurement, buyers still need to determine whether the supplier is an actual manufacturer or a trading company, whether the production capacity matches, whether the quotation is complete, and whether the products meet the target market requirements.

Easysail China reminds you that the Canton Fair is more suitable for completing the first round of discovery and screening.

Once you are truly ready to place an order, you may still need to continue doing supplier background checks, factory inspections, sample confirmations, and order condition comparisons.

How Easysail Helps Buyers Pre-Screen Exhibitors?

If you are already preparing to attend the Canton Fair, you do not need to wait until you arrive at the exhibition hall to start looking for suppliers.

You can send your product list, reference pictures, procurement quantities, target prices, and main specifications to Easysail in advance. Based on your procurement tasks, we can assist in sorting out the product directions and supplier types that need key focus during the Canton Fair, helping you build a clearer on-site visit list.

During the exhibition, Easysail can also provide procurement accompaniment and sourcing assistant services, helping to record exhibitor products, quotations, MOQ, lead times, factory locations, and subsequent sample conditions.

For key suppliers screened out on-site, we can continue to assist in arranging factory inspections in Guangzhou, Foshan, and the Pearl River Delta, supplier verification, and subsequent quotation follow-up after the exhibition concludes.

Our goal is not to let buyers see more booths in a day, but to help you find Chinese suppliers who are more worthy of entering the next round of procurement negotiations within your limited Canton Fair time.